Floor prices welcome the first wave of price increases

Every year before and after the Spring Festival, the building materials market will have a surge in price. However, this year's floor market can not wait for the Spring Festival. After New Year's Day, many floor brands have quietly increased their prices.

“Last year in December, we received a notice from the factory price adjustment, and now the price has risen.” Cao Youbao, general manager of World of Friends floor, told reporters that the main wood floor prices, such as high-end balsam wood solid wood flooring, per square meter It rose by forty-five yuan, and the low-end two-winged bean and the longan solid wood floor rose by more than ten yuan per square meter. The price of parquet was only slightly increased due to labor costs and other reasons, while the price of laminate flooring did not change much.

Cao Youbao also revealed that this wave of solid wood flooring prices from the last floor price increase was only less than two months apart, "at the end of November last year, according to the manufacturer's notice has just raised a price, I did not expect so soon to the second price increase ."

Another salesperson at the Red Star Meikailong Kazi Store floor store told reporters that now they store all solid wood floors at more than 300 yuan per square meter. "Last year, there were about 250 yuan worth of solid wood flooring, and now prices have gone up. ”

Manufacturers: Can not stand the pressure of rising raw materials New Year's prices began to floor "impression" to rise, the industry sources said that the scarcity of raw materials is the head, is due to "click" can not withstand the pressure of raw material prices and raised the terminal price.

According to Cao Youbao, the raw materials for solid wood flooring on the market are mostly from overseas. For example, balsamic pigeon beans mainly come from Brazil, and disc beans from Africa... Since the previous year, international log prices have been rising. Last year, the overall increase in log prices was 5%. -10%, "Although large floor manufacturers will pick up raw materials, but they can't stand the high price of wood in most parts of the world for two years, so now the floor manufacturers forced to have to adjust prices, and some small floors The manufacturers even had to stop production of some solid wood flooring that was in short supply because of lack of raw materials, said Cao Youbao.

In March, prices of floorboards are still subject to price increases. It is possible that after the Spring Festival, as the temperature rises, the decoration market will soon pick up. The end of February and early March every year has also become the traditional price increase season for the building materials market. But the floor has already risen in price in January. Will it rise again?

"It depends on the market, can only say that this possibility is not ruled out." Cao Youbao said, mainly to see the two markets, first, whether the international log prices continue to rise, and second, the terminal floor market sales will not have large fluctuations, "If International log prices continued to rise, and there was no major fluctuation in floor sales after rising in January, and floor manufacturers did not rule out price increases again in March, but the price increase rate may not be as large as this time. Although the international log prices continue to rise, but the end market can not accept the price of solid wood flooring prices so large, leading to substantial decline in sales of solid wood floors, then the manufacturers will have to rely on 'stock materials' to continue to withstand the pressure of rising raw materials to maintain the end market The price is unchanged to stabilize the market share of solid wood flooring."

In addition, the reporter also learned that the first price increase in the floor market in 2014 was caused by the increase in raw material prices. Therefore, some building materials brands such as wooden doors, stairs, and solid wood wardrobes with raw wood as the main raw material are also receiving notification from manufacturers in succession. It is estimated that the terminal price will be raised by March.