Xiamen organizes informatization and e-commerce training for SMEs

At present, enterprise information has become an inevitable choice in the process of enterprise development. More and more small and medium-sized enterprises are catching up with the “e-commerce” express train and achieving rapid development. In order to help Xiamen local SMEs achieve rapid development in information construction and e-commerce, on April 21st, the two-day "State Enterprise Galactic Training Project" "Corporate Informatization and E-Commerce Solutions" public welfare training Held. The training invited the director of the Electronic Commerce Department of Xiamen University of Technology, the director of the Expert Committee of the Xiamen Electronic Commerce Association, Dr. Jian Jian Jian, and the Xiamen University’s e-commerce teacher and Xiamen Municipal Government Procurement Expert, Prof. Jiang Hongbo, who were the keynote speakers. Nearly 100 SME managers from Xiamen attended the seminar. Training.

Dr. Lin Jianzong, as a senior consultant for several companies, has a deep knowledge of corporate management and e-commerce. He has also published many academic papers in recent years. In class, Dr. Jianjian Lin outlined the development history and status quo of China's e-commerce industry, and analyzed the development data of the e-commerce industry in 2011. As more and more companies enter e-commerce, e-commerce services are being developed in depth and the emergence of mobile intelligent terminals has promoted the further development of e-commerce. Dr. Lin predicts that e-commerce will develop into regional e-commerce in the future, and it will be characterized by scale, platform, brand, and community. For the traditional retail enterprise e-commerce innovation and development, Dr. Lin suggested that retail enterprises should strengthen channel development, use new technologies to help customers experience, and focus on the development of next-generation store applications.

Associate Professor Jiang Hongbo has many years of experience in enterprise informatization and e-commerce applications. He has participated in and presided over a number of scientific research projects and has published many academic papers. He has profound knowledge in the fields of e-commerce and enterprise information. "SMEs do not wait for informationization to die, and informatization seeks for death." In light of the dilemma of SMEs' informatization, Professor Jiang analyzed the bottlenecks in the construction of SMEs' informatization and emphasized the importance of informationization in SMEs. And how to achieve information technology for SMEs. In the informationization process of SMEs, Prof. Jiang said that the support and determination of the company's leadership is a key factor. At the same time, he must also select capable project managers and suitable partners.